Logo and graphic communication design for UDOO, Open Source electronic boards/mini PCs based on a Arduino system and compatible with Android. UDOO is a system thought for the creation of DIY projects (from small interactive projects to huge artistic installation), which is the main feature that inspired the concept of the logo: a hand as the simplest and most direct symbol of doing things in the most pratical way.

The UDOO project has been hugely funded through the crowdfunding platform Kickstarter, obtaining a great worldwide success.